Pocket Vet
Pocket Vet
Pocket Vet
PocketVet is a case study that addresses the need for comprehensive pet health management. While vet telehealth chats for emergencies exist, we found a gap in apps for tracking routine aspects like vaccinations and medications.
PocketVet is a case study that addresses the need for comprehensive pet health management. While vet telehealth chats for emergencies exist, we found a gap in apps for tracking routine aspects like vaccinations and medications.
PocketVet is a case study that addresses the need for comprehensive pet health management. While vet telehealth chats for emergencies exist, we found a gap in apps for tracking routine aspects like vaccinations and medications.
Role
Role
Role
Visual Designer | UX Research
Team
Team
Team
Beatriz Barillas Gabi Cardoso Samina Hoshyar Damian Salonick
Year
Year
Year
2021
Brief
Brief
Brief
PocketVet is a mobile app idea that was created after our team realized as busy pet parents that there is a lot of worries when it comes to our pet's health. We noticed there's a market for vet telehealth chats for emergencies but no apps that help keep track of the little stuff such as vaccination, medication, etc.
PocketVet is a mobile app idea that was created after our team realized as busy pet parents that there is a lot of worries when it comes to our pet's health. We noticed there's a market for vet telehealth chats for emergencies but no apps that help keep track of the little stuff such as vaccination, medication, etc.
PocketVet is a mobile app idea that was created after our team realized as busy pet parents that there is a lot of worries when it comes to our pet's health. We noticed there's a market for vet telehealth chats for emergencies but no apps that help keep track of the little stuff such as vaccination, medication, etc.
Problem
Problem
Problem
How might we make PocketVet so that pet owners can keep track of their pet’s medical needs, get recommendations on pet-specific wellness, and more easily and affordably connect with their vet providers?
How might we make PocketVet so that pet owners can keep track of their pet’s medical needs, get recommendations on pet-specific wellness, and more easily and affordably connect with their vet providers?
How might we make PocketVet so that pet owners can keep track of their pet’s medical needs, get recommendations on pet-specific wellness, and more easily and affordably connect with their vet providers?
Solution
Solution
Solution
Our team determined the features we wanted to focus on: Reminders, TeleHealth (chat,video with a veternarian), Pet Profile with Medical Record.
Our team determined the features we wanted to focus on: Reminders, TeleHealth (chat,video with a veternarian), Pet Profile with Medical Record.
Our team determined the features we wanted to focus on: Reminders, TeleHealth (chat,video with a veternarian), Pet Profile with Medical Record.
Analysis & Ideation
Analysis & Ideation
Analysis & Ideation
Pet owners have a lot on their plate as a result of a busy life, forget to check their animals' vaccinations, vet appointments, or even scheduled medications — turning slip-ups into expensive visits to the vet.
Pet owners have a lot on their plate as a result of a busy life, forget to check their animals' vaccinations, vet appointments, or even scheduled medications — turning slip-ups into expensive visits to the vet.
Pet owners have a lot on their plate as a result of a busy life, forget to check their animals' vaccinations, vet appointments, or even scheduled medications — turning slip-ups into expensive visits to the vet.
Concept Development
Concept Development
Concept Development
By creating a prioritization matrix the team determined the big features that needed to be focused on (Reminders, TeleHealth {chat/video w/ Vet}, Pet Profile with Medical Record). After a team analysis, the developement of the prototype proceeded forward.
By creating a prioritization matrix the team determined the big features that needed to be focused on (Reminders, TeleHealth {chat/video w/ Vet}, Pet Profile with Medical Record). After a team analysis, the developement of the prototype proceeded forward.
By creating a prioritization matrix the team determined the big features that needed to be focused on (Reminders, TeleHealth {chat/video w/ Vet}, Pet Profile with Medical Record). After a team analysis, the developement of the prototype proceeded forward.
Design
Design
Design
PocketVet needed to convey a feeling of warmth while also letting the user know how professional and reliable the app would be. Blue was chosen as the primary color as it is usually associated with trusting medical business. A salmon-like color was chosen as a good contrast color to convey feelings of warmth, love and fun.
PocketVet needed to convey a feeling of warmth while also letting the user know how professional and reliable the app would be. Blue was chosen as the primary color as it is usually associated with trusting medical business. A salmon-like color was chosen as a good contrast color to convey feelings of warmth, love and fun.
PocketVet needed to convey a feeling of warmth while also letting the user know how professional and reliable the app would be. Blue was chosen as the primary color as it is usually associated with trusting medical business. A salmon-like color was chosen as a good contrast color to convey feelings of warmth, love and fun.
Final Design/Prototype
Final Design/Prototype
Final Design/Prototype
Based on users' feedback, and after creating tons of iterations, this was the final product.
Based on users' feedback, and after creating tons of iterations, this was the final product.
Based on users' feedback, and after creating tons of iterations, this was the final product.
Reflection
Reflection
Reflection
The testing feedback was very positive and we felt quite proud of what we made together! Ideally we would love to add the following features if our team had more time: Add user flow and content for Pet Tips feature Breed-specific information/guidance Identify a subscription/payment model for accessing video sessions Partner with vet clinics and incorporate scheduling with primary care vets Create an integration with Chewy or Amazon to purchase pet supplies
The testing feedback was very positive and we felt quite proud of what we made together! Ideally we would love to add the following features if our team had more time: Add user flow and content for Pet Tips feature Breed-specific information/guidance Identify a subscription/payment model for accessing video sessions Partner with vet clinics and incorporate scheduling with primary care vets Create an integration with Chewy or Amazon to purchase pet supplies
The testing feedback was very positive and we felt quite proud of what we made together! Ideally we would love to add the following features if our team had more time: Add user flow and content for Pet Tips feature Breed-specific information/guidance Identify a subscription/payment model for accessing video sessions Partner with vet clinics and incorporate scheduling with primary care vets Create an integration with Chewy or Amazon to purchase pet supplies
Similar Work
Similar Work
Similar Work
Open for work
Interested in working together?
Open for work
Interested in working together?
Open for work